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Real Estate
In a bold move to strengthen its presence in the premium hospitality sector, Oravel Stays, the parent company of OYO Hotels and Homes, is set to significantly expand its SUNDAY Hotels brand. By the end of the next financial year (FY26), OYO aims to increase the number of SUNDAY Hotels to 100 properties globally, marking a substantial expansion from its current 30 operational hotels across 10 countries[1][2][3].
SUNDAY Hotels was launched in May 2023 as a joint venture between SoftBank Group and Oravel Stays, focusing on offering four-star and five-star accommodations. The brand's mission is to provide modern travelers with luxurious, immersive experiences, blending sophisticated design with top-tier services[4][5].
Currently, SUNDAY Hotels operate in 10 countries, including India, the United Kingdom, Saudi Arabia, the UAE, Bahrain, Indonesia, Malaysia, Thailand, the Philippines, and Vietnam[2][3]. The brand has quickly gained traction, especially in India, where it debuted in Jaipur before expanding to key cities like Vadodara, Chandigarh, and Gurugram[3][5]. OYO currently runs 13 SUNDAY Hotels in India, with plans for further expansion into both non-metro and metro areas[2].
The global expansion is driven by strong consumer demand and strategic partnerships. This expansion was kickstarted in August 2024 with the launch of SUNDAY Holiday International Hotel in Dubai, followed by the SUNDAY Lansbury Heritage Hotel in the UK[1][5].
SUNDAY Hotels are designed to provide guests with a perfect escape, featuring:
The expansion of SUNDAY Hotels forms part of OYO's broader strategy to enhance its presence in the premium hospitality market worldwide. As travelers increasingly seek high-quality, well-positioned accommodations, OYO's move aims to capture a larger share of the upscale hotel segment[5].
In February 2025, OYO announced a $62 million investment plan over three years to expand its premium UK portfolio, which will add 1,000 jobs through acquisitions and long-term leases[2]. This not only highlights OYO's commitment to growth but also underscores its potential economic impact by creating employment opportunities in the regions it operates.
As OYO accelerates its expansion of SUNDAY Hotels, it marks a significant step forward for the company in its quest to become a major player in the global hospitality industry. With its focus on premium hospitality and strategic expansions, OYO is well-positioned to meet the evolving needs of travelers worldwide.
The success of SUNDAY Hotels will be pivotal in shaping OYO's future growth story. With a growing number of travelers seeking luxury and memorable stays, the expansion of SUNDAY Hotels is poised to contribute significantly to OYO's global presence and brand recognition.
As the hospitality sector continues to evolve, OYO's ambitious expansion plans for SUNDAY Hotels will undoubtedly set new benchmarks for premium travel experiences globally.
With its sights firmly set on expanding SUNDAY Hotels globally, OYO is poised to redefine the standards of premium hospitality worldwide. By targeting a diverse range of markets and focusing on unique experiences, the brand aims to capture a significant share of the global upscale hotel market.
